No more guessing ‹𝟹
The Custom Instagram Strategy is a detailed, step-by-step plan personalized for your business, covering everything from growing your account to boosting engagement and driving sales.
It breaks down what to do, how to do it, and why it works, so you can take action with confidence.
Is this you?
→ You know Instagram can help grow your business, but you’re not sure where to start or what a strategy actually looks like.
→ You’ve been posting consistently but struggling to grow your followers, get engagement, and make sales – and you’re not sure what you’re doing wrong.
→ You’re exhausted of trying every tip you come across, hoping something will finally work.
Here’s how the Custom Instagram Strategy can help:
You’ll get a ready-to-follow plan to…
✔️ Grow your account with the right followers (your ideal audience).
✔️ Build a community of people who genuinely love your content and engage with it.
✔️ Turn followers into customers without being salesy (with the right strategy, your profile and content will naturally lead to more sales).
And all of this through organic strategies (no paid ads needed)
What’s included in the…
Custom Instagram Strategy:
1. STRATEGY DOCUMENT:
✔️ The Starting Point
The essential foundations for using Instagram as a business.
— The business approach to Instagram
— The strategy
— The Instagram algorithm
✔️ Profile Optimization
Optimize your profile to turn visitors into followers and paying customers more easily.
— Username, name, and category suggestions
— A bio written for your business (ready to copy-paste)
— Call-to-Action (CTA) and link suggestions
— Highlight suggestions (with details on what to include in each one)
— Pinned Posts suggestions (with clear instructions for creating them)
P.S. All suggestions are specific to your business.
✔️ Content Strategy
A clear guide for creating content that drives reach, engagement, and sales.
— Content strategy goals
— Content pillars: I’ll build your content pillars and give you examples of what to create for each one, so you always know what to post
(Note: The content pillars are essentially the main themes/topics that serve as the foundation for a content strategy. They ensure that the content you create aligns with your goals and resonates with your ideal audience).
— Types of content you should create for growth, engagement, and sales
— Customer journey (from a cold audience to one that’s ready to buy)
✔️ Content Creation
How to create content that stops the scroll, keeps people watching/ reading, and inspires them to take action.
— Reels, Carousels, and Single posts: how to use each format effectively
Different types of Reels, Carousels, and Single posts, guidelines on how to use and create them properly for your business, and mistakes to avoid
— How to create hooks that stop the scroll and get people engaged with your content (with examples specific to your business)
— How to write captions that keep people reading
— How to create calls to action (CTAs) that actually drive engagement and sales (with examples specific to your business)
✔️ Stories Strategy
How to create Stories that build connection with your audience and drive sales.
— Stories strategy goals
— How to create Stories that move your business forward (community and sales)
— The types of Stories you need to post to achieve your business goals
✔️ Visibility Strategy
How to increase your discoverability and visibility through engagement, hashtags, and collaborations – all tailored to your business.
✔️ Analyzing Results
How to track your results, know if you’re on the right track, and identify what to adjust and where.
— Growth analysis
— Audience analysis
— Sales conversion analysis
✔️ Account audit
I’ll audit your account and leave notes throughout the strategy so you can see exactly where to improve. And if you’re just starting out or haven’t created your page yet, no worries – I’ll give you feedback once you start posting!
2. SUPPORT:
✔️ 1:1 Support
Once you have your strategy, you’re ready to get started.
And don’t worry – I’ve got your back! If you have any questions or need feedback, just drop me a message on Instagram or send me an email. I’ll be here to help!
3. BONUS:
✔️ Visual Identity
Learn how to create a consistent visual identity that helps you stand out as a trusted expert.
— Color palette
— Fonts
— Photographic style
— Graphic elements
I’m interested! What’s the next step?
This strategy isn’t something you can just purchase directly – first, I need to make sure it’s the right fit for your business, needs, and goals.
If you’re interested, tap here to apply:
If we are a good fit, here’s how it will work:
𝟭) I’ll reach out to you via Instagram or email within a few hours;
𝟮) I’ll send you the payment link;
𝟯) Once payment is complete, I’ll send you a questionnaire with key questions about your business and goals.
This is where I gather the information I need to start working on your strategy.
(I’ll send this within 1-2 business days)
𝟰) After you fill out the questionnaire, I’ll get started on your strategy;
𝟱) Once it’s ready, I’ll send it to you by email in PDF format.
Delivery time:
I only take on a limited number of clients each month!
I’m fully booked for June, but July spots are ✨ OPEN ✨- only 3 spots left.
Booking now secures your spot and guarantees your strategy will be delivered in July – you’ll get more details once you submit your application.
How do I customize the strategy for your business?
I put a lot of effort into researching when I create strategies for my clients.
PLUS, before I get started on your strategy, I’ll send you a questionnaire with key questions about your business and goals.
This strategy will help you to…
✅ Learn how to use Instagram strategically and ditch the guesswork.
✅ Gain the visibility you need to grow.
✅ Grow a quality and engaged followers organically.
✅ Create content that resonates with your ideal audience.
✅ Build trust and credibility.
✅ Turn your followers into paying customers.
Investment:
Here’s a quick recap:
✔️ Instagram Strategy personalized for your business: detailed, step-by-step plan personalized for your business to help you grow your followers, engage your audience, and drive sales. Delivered as a PDF.
✔️ Account audit: Included with your strategy, with notes on how to improve what you’re already doing.
✔️ Support: I’ll be available via email and Instagram to answer any questions you have about the strategy and provide feedback.
Get all of this for $750 USD
Frequently asked questions:
→ I’m just starting out. Can I still purchase it?
Absolutely! The Custom Instagram Strategy is a great starting point if you want to build things the right way from day one.
→ How will we stay in touch?
Through Instagram and email. Calls are not included.
→ How do I know if it’s the right fit for my business?
I work with all kinds of businesses:
• Service providers
• Product-based business owners
• Digital offer businesses (like courses, ebooks, and masterclasses)
• Educators, coaches, and mentors
• Consultants
→ Will you help with content creation?
I’ll provide the strategy, but you’ll handle the implementation. That said, I can give feedback on the content you’re posting to ensure you’re on the right track or identify any adjustments needed.
Contacts:
If you have any questions, please let me know!
Email: daniela@meanse.com
Instagram: @imdanielaqueiroz
© 2022-2026 Meanse Marketing Ltda | Daniela Queiroz