How to create a portfolio without experience

3 ways to show your expertise without being hired

So, you want to be a graphic designer… you studied, you even graduated and now, you are looking for your first job. You go to several interviews, and you try to get some freelance jobs, but you are never hired because of one thing…

They are looking for designers with experience!

The main question is: If you need experience to get a job, and a job to get experience, what are you supposed to do?

Create made-up projects:
• Do a made-up project pretending a company hired you
• Create a made-up project for a new brand invented by you
• Rebrand an existing brand

Of course, make sure you mention that it is a made-up project!

1. Create a made-up project for an existing company

Choose a company: Select a company that you see as your dream company to work with.

Choose a product/ service: Choose a product/service from this company and study how they promote it or how they designed the product.

Add your own touch: Think of your main characteristics as a designer (for example, my main characteristic is that I try to create stories with images with seamless transitions).

Create a mockup: Apply your style to their product/service and create a mockup.

Post it: Post it on your social media and tag them. Also, add it to your portfolio.

2. Create a made-up project for a brand invented by you

Create a company: With this method, you will have to create a made-up company instead of using an existing one. Choose a topic that you would like to create a company and create its branding with a logo, brand communication rules, and every asset that a standard brand needs.

Define the products: Choose what are going to be the brand products and start developing them, taking into account the branding you created.

Post it: Post it on your social media and add it to your portfolio.

By doing this, you will have a better scope of your skills when it comes to handling complex projects. It also shows to possible clients that you can handle complex projects that involve multiple skill requirements.

3. Rebrand an existing brand

Choose a brand: Choose a brand you would like to make an update on. Even if you like the branding, it doesn’t matter. Just give your interpretation of it.

Reference board: Create a reference board with lots of the current brand material.

Find patterns: When you rebrand, you are not creating a new brand. You are just updating it. After creating a reference board, try to find some patterns in the current brand.

Analyze: Try to analyze it and see what you could change and why you would change it.

Start the rebranding: It’s time to put your hands in the dirt and come up with the final result.

Post it: Post it on your social media and add it to your portfolio.

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